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The combination of Tech & Medical Professions

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Sugam Arora

CEO

Repeat VC-backed Founder

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Dr. Tanya Judge
CMO

Board Certified Plastic Surgeon

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Empowering Patients through Education

From a single San Francisco plastic surgery clinic to an industry defining platform that is redefining the aesthetics experience.

07. 2019

Marketing is expensive and its difficult to measure ROI

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Opened JudgeMD Plastic Surgery and Facial Rejuvenation Clinic

Began our journey in downtown San Francisco, navigating tough competition and limited resources.

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Virtual Consultations for Aesthetic Surgery

Introduced one of the first virtual consultation platforms, transforming patient care during lockdowns. Dr. Judge completed more consultations in 3 months than in the previous year.

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04. 2020

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Patients can decide a highly-invasive surgery without an in-person visit

06. 2020

Most tele-consult patients were suitable for treatment, with no cancellations.

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Reopening with Huge Demand

Reopened with overwhelming demand, achieving a six-month surgery waitlist.

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Launched patient education content approach on IG

(@drtanyajudge)

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07. 2022

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Prospective patients who learned more, were most engaged and purchased most

03. 2023

Realized AI could personalize learning like a 1:1 consult but at a fraction of the cost.

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Founded Ponce AI to Make Expert Aesthetic Education More Accessible

Initiated the commercial development of AI tools to transform patient education in aesthetics.

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Smartphone-based AI Facial Analysis Launched

AI-Powered Facial Analysis Now on Your Smartphone.

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01. 2024

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Objective, smartphone-based detection worked well, but still took too much time for Providers

06. 2024

​Helping patients to self-discover enhancements saves time and increases interest.

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Full v1 of app launched that added a patient campanion app

Seamlessly Combining Provider-Led Presentations with Patient-Driven Self-Exploration.

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