The combination of Tech & Medical Professions
Sugam Arora
CEO
Repeat VC-backed Founder
Dr. Tanya Judge
CMO
Board Certified Plastic Surgeon
Empowering Patients through Education
From a single San Francisco plastic surgery clinic to an industry defining platform that is redefining the aesthetics experience.
07. 2019
Marketing is expensive and its difficult to measure ROI
Opened JudgeMD Plastic Surgery and Facial Rejuvenation Clinic
Began our journey in downtown San Francisco, navigating tough competition and limited resources.
Virtual Consultations for Aesthetic Surgery
Introduced one of the first virtual consultation platforms, transforming patient care during lockdowns. Dr. Judge completed more consultations in 3 months than in the previous year.
04. 2020
Patients can decide a highly-invasive surgery without an in-person visit
06. 2020
Most tele-consult patients were suitable for treatment, with no cancellations.
Reopening with Huge Demand
Reopened with overwhelming demand, achieving a six-month surgery waitlist.
Launched patient education content approach on IG
(@drtanyajudge)
07. 2022
Prospective patients who learned more, were most engaged and purchased most
03. 2023
Realized AI could personalize learning like a 1:1 consult but at a fraction of the cost.
Founded Ponce AI to Make Expert Aesthetic Education More Accessible
Initiated the commercial development of AI tools to transform patient education in aesthetics.
Smartphone-based AI Facial Analysis Launched
AI-Powered Facial Analysis Now on Your Smartphone.
01. 2024
Objective, smartphone-based detection worked well, but still took too much time for Providers
06. 2024
​Helping patients to self-discover enhancements saves time and increases interest.
Full v1 of app launched that added a patient campanion app
Seamlessly Combining Provider-Led Presentations with Patient-Driven Self-Exploration.
